Why We Need to Talk About Money (Even When It’s Awkward)

It can be difficult to talk about our finances. So why bother? 

In Nigeria, conversations about money are often clouded by superstitions, pride/shame, and a long history of cultural conditioning. Nobody wants to discuss how much they earn or their debt portfolio. Nobody asks critical questions like, “How do you budget your salary?” For many of us, silence feels safer. 

But that silence can be costly.

At nsave, we believe financial freedom starts with financial honesty — and that means being able to talk openly about money. Open, informed conversations can help us unlearn harmful myths, take charge of our futures, and help others do the same. 

Why We Don’t Talk About Money

Quite frankly, talking about money can be awkward, especially in Nigeria, where our cultural and societal values shape how we perceive wealth and poverty. 

From childhood, we’re accustomed to hearing things like “money doesn’t grow on trees,” “it’s rude to ask how much something costs,” without further context. There’s no form of openness when talking about money with kids. As adults, we carry this discomfort into our relationships, workplaces, and friendships, and are unable to discuss our finances with friends or family. 

There’s also the fear of judgment. Talking about debt may make you seem reckless. Talking about wealth may make you seem proud. And when you’re still figuring things out financially, as most people are, keeping quiet may feel like the safe option. 

Common Misconceptions and Fears

Silence about money is often rooted in deep-seated myths, especially because Nigerians are highly superstitious people. For instance, people believe that “only greedy people talk about money.” Many people worry that money conversations will make them seem materialistic or obsessed with wealth.   

Another common misconception is that “If you speak about your money, people will envy you.”
This is a long-standing fear that many people have that talking about your financial wins can make people envious of you and attract negative spiritual energy or “village people,” and nobody wants that for themselves.        

There’s also the myth that “If I ignore my financial problems, they’ll sort themselves out.” Many people find it easier to live in denial of their financial issues. While this can work in the short term, long-term avoidance leads to deeper issues, like unmanageable debt or poor investment choices.

Another commonly peddled misconception is thinking that “No one else is struggling — just me.” This is only common because of a lack of open dialogue. It then becomes easy to believe that everyone else has it figured out except you, which creates unnecessary pressure and shame. 

All of these myths are deeply rooted in fear, which keeps us isolated, and isolation keeps us stuck.

The Power of Talking About Money

Now here’s the good news: talking about money can change everything.

When you open up about your finances, whether it’s your budget, your savings goals, or even your mistakes, you create space for growth. You invite learning, community, and accountability. The reality is that talking about your finances with others can help you save more consistently, invest wisely, and avoid high-interest debt. In our relationships, knowledge-sharing can be a game-changer, as talking about money can lead to lower financial stress and better planning.    

Those small conversations might help someone avoid a Ponzi scheme, understand the importance of emergency savings, or finally create a budget.

Openness encourages financial literacy. The more we normalise money talk, the more people feel empowered to ask questions and seek advice, without shame.

How to Start the Conversation

If the idea of bringing up money still makes you cringe, you’re not alone, but you can start small. Opening up about your finances doesn’t mean baring your bank account to everyone; it’s about creating safe, honest spaces for discussion. One easy way to begin is by talking about money habits rather than specific amounts. For example, instead of asking someone, “How much do you earn?” you could ask, “How do you manage your monthly income?” or “What savings tips work for you?” These kinds of questions feel less intrusive and invite genuine sharing.

Sharing your own financial experiences is also a powerful way to lead by example. Whether you’re navigating a tight budget or finally reaching a savings milestone, talking about your journey creates a connection and encourages others to open up. You can also use shared financial goals, like buying land, paying school fees, or investing in a side hustle, as natural conversation starters. These topics are relevant and relatable, especially in Nigeria’s current economic climate.

Conclusion 

Conversations about money hold real power. It helps us shed shame, find support, and make smarter decisions. More importantly, it breaks the cycle of secrecy that has held generations back from true financial freedom.

At nsave, we’re not just about numbers; we’re about empowerment. We believe that by encouraging honest conversations, we can change the narrative and ensure that we’re thriving instead of surviving. 

So, start the conversation today. Ask a friend how they save. Tell your sibling how you budget. Reflect on your own beliefs about money. Talking about money won’t solve all your problems, but it’s a powerful first step.